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How does Google shopping works?

How does Google shopping works?

Shopping ads allow shoppers to quickly and easily find your products on Google. As a seller, Shopping ads offer you the following advantages:

  • Attract more potential buyers. Reach shoppers while they are searching for items to buy on Google.
  • Control your product information. Maintain the accuracy and freshness of your product information, so your customers find the relevant, current items that they’re looking for.

By linking your Google AdWords accounts, you will be able to surface your products directly to users through Shopping ads.

Shopping ads are currently available in Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, Colombia, Czechia, Denmark, France, Germany, Hong Kong, India, Indonesia, Ireland, Italy, Japan, Malaysia, New Zealand, Norway, the Philippines, Poland, Portugal, the Netherlands, Russia, Singapore, South Africa, Spain, Sweden, Switzerland, Taiwan, Turkey, United Arab Emirates, the UK and the US.

To learn more about creating a Shopping campaign for Google Shopping, please visit our Google shopping service page.

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